I think one of the wrong things with our generation is all the prizes and awards everyone hands out, I'll admit I may have been above average in some things while growing up, but getting awards only does more harm in the end. Everyone congratulates you for everything that the system awards for, which increases each year, more and more prizes, awards, titles, everyone is able to excel at something, no matter how bizarre and useless it is.
Now with Facebook, Twitter and the web, everyone expects everyone else to congratulate you on whatever thing you did online today, and everyone else does so, because they expect that in return you will congratulate them for whatever it is they will do next. I think the only thing this does is make us think we are better than we really are, and make us conformist and prideful and overall full of shit. I can honestly say that I don't really care about all the awards I've received, at the end of day they are a piece of paper and have no influence in my skills or my overall happiness.
I see however other people of my generation obsessing over getting recognized for their work, or for whatever it is they do. I don't know, I do what I do not to be recognized, just because I like to do it and I want to do it. It's personal for me, when I write, or when I draw it's for me, not to get a pat on the back and a cookie.
I think instant gratification is something that corrupts people because most people are not taught how to deal with it, they are just taught that they are better than they really are which is not good for them in the long run, it just makes it harder for everyone as they grow up to find something that makes you feel as good about yourself as you felt in your youth and leads to an increase of unhappiness, and well you know what? I think that the people that obsess over it get what they deserve at the end of the day.